Short, 4-Letter, Symmetrical, Brandable, Very Old, Since 2003 * A modern and tech-savvy feel * Lucky Repetition of Number 5: balance, power, dynamism * This kind of patterning make it more visually and mentally Memorable * The combination of letters and numbers, particularly the use of "e" (which stand for "electronic") makes it ideal for a Technology or Startup Company * The "e" could symbolize E-commerce * Gaming platform, a developer studio, a site focused on interactive entertainment * Digital or Creative Agency in digital marketing, design, or media * Financial or Cryptocurrency Services